ADCON 2018: Thumb-stopping, Heart-winning!

In today’s digital world, we live in the age of interaction through social media. We encounter tons of different information everyday as we conveniently see them on our mobile gadgets. However, only a few of them could make our thumbs stop from scrolling through, and fewer are those that can win hearts. Thus, we’re inviting you to this unique and exciting opportunity to learn more about the power of stories in today’s environment.

Advertising Conference (AdCon) 2018, is an annual event organized by the senior Marketing students of the College of Management of the University of the Philippines Visayas, and the UPV Marketing Society Inc. Now on its 18th run, AdCon is back with the goal of empowering future thought-leaders and young entrepreneurs to craft THUMB-STOPPING, HEART-WINNING STORIES in today’s connected world.

ADCON 2018:Thumb-Stopping, Heart-winning! - Project Iloilo

AdCon 2018 includes a two-day plenary session featuring seven (7) keynote talks from the country’s top industry experts. Moreover, it boasts an Integrated Marketing Communications (IMC) case competition, where participants could immediately apply what they have learned throughout the talks. The event is open to college students, educators and young professionals engaged in the fields Marketing, Advertising, Media and Public Relations, and to senior high school students enrolled in the Accountancy, Business and Management (ABM) track. As of today, AdCon 2018 has participants hailing from all over Visayas such as University of San Carlos in Cebu, and UPV Tacloban.

ADCON 2018:Thumb-Stopping, Heart-winning! - Project Iloilo

We are having our last call for participants until Saturday (March 24) only. Are you ready to unravel new insights firsthand from the country’s best? If YES, then we highly suggest you to REGISTER NOW through this link: If you’re still not convinced what’s in it for you, then watch the video below.

To know more about the event, please follow our Facebook page – ADCON 18. For inquiries and clarifications, just message us on our Facebook page or email us at and we will try to respond as soon as possible. We’re looking forward to see you there!